Real Motors often find themselves arriving at where they started. The question they keep asking, what are the emotions people would like to experience?
This project started with Real Motors approaching the fundamentals: the geometry, the texture, and most importantly, the sensation of power.
Real Motors keep refining the design by undoing a lot of “designing”. They discovered that the pinnacle of vehicle dynamics is that it feels Analogue. And they want to achieve a design that is Timeless.
An apparent contradiction. This is precisely what Real Motors want to achieve. In a world that is overwhelmingly full of data, virtual interactions and simulations. Real Motors create something that feels real.
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more information: real-motors.com