Yellow Ferrari Collection Just Smashed Records In Kissimmee

Four hundred Corvettes, nearly 100 Chevelles, more than 170 Mustangs, and about 4000 other collector vehicles crossed the block in Kissimmee this year. The two most expensive Chevrolet Camaros ever seen at auction both sold on the same day (a ’69 Baldwin Motion LS7 for $1.1M and a ’69 Yenko prototype for $1.815M), and a piece of muscle car royalty—a ’71 Hemi Cuda convertible—sold for $3.3M. The biggest stories out of Mecum Kissimmee 2026, however, aren’t in the world of American muscle. They’re in Ferraris.

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The biggest Ferrari sale of the week was for the only factory white 250 GTO, out of the collection of former Microsoft president and COO Jon Shirley, which was reported sold for a market-appropriate but still staggering $38.5M. Then there were the (mostly yellow) cars sold from the collection of the late car dealer and lover of all things Ferrari, Phil Bachman, who passed away last August. There were 46 Ferraris in this group, all of which sold on Saturday, January 17, at no reserve. Despite some overall slowdown in the market, many of the Bachman Ferraris broke records. Some of the Bachman Ferraris smashed records. In fact, records fell for every single one of Ferrari’s classic halo models—288 GTO, F40, F50, Enzo, LaFerrari—in the span of about two hours.

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Bachman bought a 288 GTO, one of 272 built, when it was new in 1985. In 40 years, he put 2008 km (1248 miles) on the odometer. At $8.525M, it almost doubled the previous $4.4M 288 GTO record from 2022. He bought his 1992 F40 new as well, and it covered even less ground, with 458 miles on the odo. It sold for $6.6M, which is the most anyone has paid for a standard F40 at auction. What’s the second-most expensive one? Bachman’s other F40, which sold a few lots later for $5.83M.

As for his F50, he didn’t buy it new but instead purchased it from pro golfer Ian Poulter. Showing 252 miles, it sold for $12.21M, nearly $3M more than the previous record holder, an ex-Ralph Lauren car that sold for $9.245M last August.

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Frankly, the biggest shock of the collection—and even the entire 12-day auction—was Bachman’s 649-mile Giallo Modena Enzo, which, after a protracted bidding war, sold for $17.875M! For reference, that’s roughly four times the previous record high and over three-and-a-half times as much as the condition #1 (concours, or best in the world) value for an Enzo in our price guide.

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Any of the 400 Enzos built is 2000s exotic car royalty, and when they were new, Ferrari had to invite you to buy one. This one, though, is one of a handful customized at the factory, and special touches include polished engine bay braces, body-color lower trim and rear diffuser panel (instead of black), and a polished chrome “Enzo Ferrari” signature badge on the tail (instead of the standard Ferrari badge). The custom Daytona-style seats are red with yellow inserts, and while they are probably a little Ronald McDonald for some people’s tastes, they are distinctive; a pair of factory black chairs with unique Enzo Ferrari signature embroidery were also included in the sale.

So, it’s got a one-off spec, one owner from new, and a three-digit odometer reading. The price is still way beyond top dollar, though, and a head-scratcher.

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Given his penchant for the Prancing Horse, Bachman also got the invite to purchase a LaFerrari when that halo hybrid hypercar came out in 2015. Represented as the last U.S.-market car built (backed up by a “LAST PRODUCED” plaque on the steering wheel), it wears Giallo Modena paint over another McDonald’s-esque red-and-yellow interior and has covered 157 miles. Its $6.71M price is the new record for a standard LaFerrari coupe, and a higher price than several of the theoretically more valuable open-top LaFerrari Apertas have brought at auction. Speaking of Apertas, yes, he had one of those, too. And yes, it’s yellow, though the seats are a more conventional black-and-yellow combination. Showing 96 miles, it sold for $11M, another record.

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It wasn’t just the halo cars, either. The “lesser” Ferraris from Bachman’s collection, especially the ones from 1980 and newer, sold exceptionally well, almost without exception. A $1.265M 550 Barchetta, a $3.96M 599 GTO, a $1.98M 430 Scuderia Spider 16M, a $1.155M 360 Challenge Stradale, and more were either world records or at least well above their condition #1 value in our price guide.

What does any of this mean for the Ferrari market overall? It’s hard to say, as many of these cars boasted exceptional specs, exceptional condition, or both. We asked Alex Ahlgrim, an appraiser and broker who monitors multiple Ferrari models for the Hagerty Price Guide and was in the room at the auction, for his thoughts. He calls the collection “simply unrepeatable,” and notes that any dealer who works with cars like this will have to adjust after this weekend, even if any changed expectations don’t stick.

He notes that there were more conventional-looking cars bringing big money, like the 288 GTO, F40, and F50, which sold well based on quality and condition. But as for some of the unusually specced yellow Ferraris: “Some of these cars are so unicorn and so special that it’s hard to make sense of … no matter who was in the room, they were silenced by some of the results. We were all wrong by half the value or more on some of them.” Ahlgrim doesn’t seem to think that this is the new normal, however. “I think if you take just one of these cars individually across the stage in two years, it’s not going to bring the same excitement as it did today.”

The sales also point to the ongoing shift in focus to newer exotics, because while “unicorn supercars ruled the arena,” top-tier vintage models simply “held their own,” says Ahlgrim. Again, it’s hard to say what a few dozen cars sold in a few hours means for Ferrari world as a whole, but Ahlgrim also says we’ll get a better sense in the near future. “There are some important sales in the coming days that will tell us if this is really where the market is or not.”

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Report by Andrew Newton

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