Emira Limited brings some of our most revolutionary Formula One cars to centre stage again. What better car to pay homage to Lotus’ racing heritage than the one that transports the Formula One principles from the track to the road?
5 iconic liveries. 12 of each. 60 once-in-a-lifetime editions. Bringing to life the cars that redefined engineering and crushed the competition. A tribute to those who pushed boundaries, defied conventions and engraved their name in racing history. A history today’s drivers can now become part of. Emira Limited marks the debut of personalised craftsmanship – continued in 2025. For The Drivers.
* Emira Limited is exclusively available in 12 European countries: Austria – Belgium – Denmark – France – Germany – Italy – Luxembourg – Norway – Spain – Sweden – Switzerland – The Netherlands.
THE FORMULA ONE LEGEND
79 championship race wins. 7 constructor’s titles. 6 World Drivers’ Champions. The collection of accolades is a compelling testament to the Lotus legacy in Formula One. But it’s only part of the story.
When Colin Chapman entered the world’s most prestigious racing competition, he didn’t just want to finish first. He wanted to win in ways previously unimaginable. And so he did. With groundbreaking cars that revolutionised racing and captured the imagination of fans, critics and competitors.
THE POWER OF ‘12’
Emira Limited. 12 editions per livery. Launched on the 12th of the 12th at 12pm. Available in 12 European countries.
It all leads back to the iconic race number ‘12’ of Team Lotus. The number that marks the bond between a revolutionary driver and a revolutionary team. Making it the only possible starting position for our Formula One tribute.
THE CONTINUED QUEST
Each livery is limited to just 12 cars. Keeping the legacy alive, from the championship-winning Type 25 to the last Lotus to win a Grand Prix. In the only way that does these cars justice: by bringing them back on the road.
A celebration and continuation of what sets Lotus apart from the rest. Our relentless quest for the perfect driver-car connection.
THE HEIR
Lotus Emira is a direct descendant of its track-bred ancestors. The impact of which you’ll understand the moment you connect with the road, when confidence and exhilaration take turns at the wheel.
Lightweight chassis, all-round double wishbone suspension, intelligent aerodynamic design, inline-four turbocharged engine and an eight-speed dual-clutch transmission (DCT). The Emira puts the driver at the centre of attention – just as Chapman envisioned.
EMIRA. HANDMADE IN HETHEL
The Emira is truly designed for the drivers. Its hydraulically powered steering feel and signature suspension ensure comfort, feedback and precise handling at all times.
Enhanced by the ultimate in-car experience, where ergonomic interfaces, tactile instruments and high resolution displays give you an unprecedented level of control and luxury.
The limited edition liveries serve as the ultimate finishing touch.
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