At Peter Auto, rallies go beyond the simple framework of an event: they embody
stories in motion, where every road becomes the stage for our automotive
history. The Tour Auto and the Rallye des Princesses Richard Mille are two
emblematic expressions of this, united by the same spirit of transmission,
passion and sharing.
“Our rallies are living stories shaped by those who take part,
conveying a culture, a gentle(wo)men driver spirit, a certain idea of elegance and respect for mechanics. We have inherited this passion and we have a duty to preserve it, keep it alive and pass it on in turn.”
Marc Ouayoun – CEO Peter Auto
TOUR AUTO 2026
3 TO 9 MAY – THE GRAND PALAIS AS A SHOWCASE
Organised by Peter Auto since 1992,
the Tour Auto brings together more
than 240 prestigious cars each year,
including models that took part in the
Tour de France Automobile between
1951 and 1984.
For a week, the crews travel the roads of France, following a new route that connects the regions, landscapes and heritage that shape our automotive culture.
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Come and admire more than 240 participating cars, including the icons
honoured in this 35th edition: the Ferrari 250, jewels of Italian design, and the
BMW 2002, symbols of a new generation of accessible and dynamic sports
cars.
BMW 2002
EXHIBITION AT THE GRAND PALAIS
3 AND 4 MAY!
Before hitting the road, these cars will
be unveiled at the Grand Palais,
transformed into a temporary museum
in the heart of Paris. The public is
invited to admire the cars just a few
hours before departure, when
preparations are in full swing and the
tension is slowly mounting.
ENJOY A VIP EXPERIENCE AT THE GRAND PALAIS !
The Tour Auto makes its grand return under the legendary roof of the
Grand Palais.
Offer your guests a unique VIP experience: privileged access to the balconies to admire the racing and classic cars on display as if in a temporary museum.
LE RALLYE DES PRINCESSES RICHARD MILLE
23 – 28 MAY – PARIS / ST-TROPEZ
Launched in the early 2000s, Le Rallye Des Princesses Richard Mille has established itself as a unique event in the world of historic motoring. An all-female regularity rally, it emphasises precision, teamwork and respect for time.
For its 25th edition, the rally will start
from Place Vendôme on 24 May
2026. The day before, on 23 May,
the public will be invited to come and
admire the cars during the technical
checks. The crews will then set off
for Troyes, before heading on to
Vichy, Aix-les-Bains and then
Nîmes. After five days of careful
driving along some of France’s most
beautiful roads, they will reach Saint-Tropez on 28 May 2026, arriving at Place des Lices, the Mediterranean conclusion to an itinerary designed as a shared journey.
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Registration for the rally is still open… but there are only a few places left!
New for 2026: sponsor a team and get a discount on your entry fee.
