Broad Arrow: The Porsche Auction

Le Mans Class-Winning 1969 Porsche 908/02 LH Spyder Headlines Broad Arrow All-Porsche Auction in Partnership with Air|Water in Orange County, California on April 27.

AM23 From Hagerty 010 Edit HRES copy

Broad Arrow’s auction will take place with Air|Water on Saturday, April 27th, and feature approximately 70 Porsches similar to the Broad Arrow Porsche 75th Anniversary Auction held in 2023 at the Porsche Experience Center in Atlanta, Georgia. That auction, held with Porsche Cars North America and the Porsche Experience Center Atlanta, proved to be an outstanding success, with total sales in excess of $20 million and a 93% sell-through rate.

Alexander Weaver, Senior Car Specialist and Head of Private Sales for Broad Arrow Auctions, states, “The Broad Arrow team is thrilled to partner with Patrick, Jeff, and the team to host the first-ever auction with Luftgekühlt. As a long-term partner, we see great synergy between our two brands and know that this year’s auction will be an additive and exciting element as part of the Air|Water event. We look forward to celebrating all things Porsche with one of the most loyal and die-hard enthusiast bases in the collector car industry.”

Patrick Long, Founder of Air|Water, states, “I’ve known many of the Broad Arrow principals and founding members for years, and when the opportunity arose to collaborate in a new and meaningful way in collaboration with our Air|Water event, the partnership was both a natural fit and a unique opportunity. We look forward to adding this new interactive component and are excited to see what significant cars are highlighted alongside our exhibitors’ presentations.”

In January 2024, Hagerty and The Porsche Club of America, Inc. (PCA) announced Hagerty and Broad Arrow as the official insurance and auction partner, respectively, for key PCA national events. PCA is largest single marque car club in the world with over 160,000 members. This auction, in partnership with Air|Water and collaboration with PCA, reflects Hagerty and Broad Arrow’s continued commitment to the Porsche community to help Porsche enthusiasts to protect, buy/sell, and enjoy their Porsches.

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